KEWPIE Malaysia Champions Healthier Living at Family Lifestyle Camp on World Obesity Day

In a proactive move to address the global concern of obesity and promote healthier choices, KEWPIE Malaysia collaborates the Family Healthy Lifestyle Camp on World Obesity Day, organized by Seberang Jaya Hospital, Penang. The event took place at Kampung Agung from 9.00 am to 2.00 pm on 9th of March, marking a significant step towards fostering a community committed to their daily health well-being.


KEWPIE Malaysia's dedication to health and community welfare was demonstrated through a collaboration to Seberang Jaya Hospital. The in-kind contribution included KEWPIE Half Salad Dressing Mayo, aligning seamlessly with the event's goal of encouraging healthier choices.

The heart of the campaign was a hands-on wrap workshop, engaging approximately 100 participants. As part of an annual obesity program tailored for families, the workshop aimed to educate children and adults on creating a healthy wrap with a focus on a balanced diet. Esteemed professionals, including dietitians and paediatricians from the hospital, shared invaluable insights on food choices and avoidance of unhealthy options.


At the core of this initiative was the spotlight on KEWPIE Half Salad Dressing Mayo. Participants and park visitors had the opportunity to sample this unique product that boasts a 50% reduction in fat that benefits to obesity. The versatile dressing, with its smooth texture and creamy taste, was showcased as an ideal choice for salads, sandwiches, and daily dishes.

The wrap workshop was not just about hands-on experiences. It was complemented by educational talks from healthcare professionals, providing practical tips on choosing healthier options available in the market and steering clear of less nutritious alternatives.


In addition, KEWPIE Malaysia proactively interacted with participants and visitors at the recreational park, providing them with the opportunity not only to sample KEWPIE Half Salad Dressing Mayo but also to comprehend its distinctive qualities and how seamlessly it can enhance daily dishes. The communicated message was straightforward: opt for a healthier choice without sacrificing flavor.


Finally, KEWPIE Malaysia's participation in the Family Healthy Lifestyle Camp on World Obesity Day underscores the brand's dedication to community health. By effectively combining product promotion with a meaningful educational initiative, KEWPIE Malaysia is actively playing a role in fostering a healthier and more informed community, encouraging positive choices for a better future.

KEWPIE Malaysia remains dedicated to contributing to the promotion of a healthy lifestyle, recognizing the collaborative efforts that drive positive change.